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Guide to copywriting

The “4-Show” Method: How To Quickly Write Copy That Sells

If you’ve written any kind of copy before, I’m sure you’ll agree with me – Copywriting is hard. The regular writer’s block, lack of ideas, and long hours required, can really drive you [...]


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write epic content

4 Simple Steps To Writing Great Blog Posts In 1 Hour Or Less

Here’s a little secret – I used to HATE writing. “What? A copywriter that doesn’t like writing?!” Yes, boss. I really didn’t like writing at all. Let’s face it. Writing content is HARD. [...]

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Email marketing tip

The secret factor to getting your emails opened (no it’s not the subject line)

Here’s a something that not many marketers know about. The most important thing that gets your email opened in the LONG term, is not the subject line. Don’t get me wrong though. Subject [...]

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No brand

How to make people buy from you even if you have no reputation, no brand, no nothing

Imagine coming across a landing page by an unknown company, with a headline that says… “Revolutionary Waterproof Spray Keeps You Shoes, Shirt, and Pants 100% Dry Even If You Were In The Middle [...]

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Apple

Apple’s Billion Dollar Branding Secrets And How You Can Apply Them Online At Low Cost

So let me guess… You probably own either a Mac, iPhone, or iPad right? No? None? (Whispering under my breath, “LOSER…”) Just kidding, Microsoft fanboys. I’m not part of the Mac cult. I [...]

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Internet marketing gurus

Confessions Of a Marketing BS Detector: Why Most Marketing Blogs Are Crap And Which Are The Ones Worth Reading

Seems like everyone and their mother is a marketing expert nowadays. After all, all you need is a domain name, a host, a free WordPress theme, the time to read a few marketing [...]

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Content marketing mistake

The Biggest Sin In Content Marketing And How To Avoid It

Imagine going to a party and meeting a new friend. He’s a smart, knowledgeable, and an overall nice person. So you’re talking to this new friend, but then after a few minutes, you [...]

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Guide to copywriting

The “4-Show” Method: How To Quickly Write Copy That Sells

If you’ve written any kind of copy before, I’m sure you’ll agree with me – Copywriting is hard. The regular writer’s block, lack of ideas, and long hours required, can really drive you [...]

Read more

The Non-Salesy Upsell Method: How To Make Customers Naturally Want To Buy More From You

So I went to Levis to buy some jeans the other day. I walked into the store, headed over to the jeans section, and started browsing. After looking through most of what they [...]

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by Shane Yuen